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You are here:Home ยป Archives for November 9, 2026

Day: November 9, 2026

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Marketing Operations

Content refresh strategy: fix the articles that still have a job to do

November 9, 2026November 9, 2026 MarTech Logic

Prioritise a content refresh using search demand, accuracy and commercial relevance. Decide what to update, merge or retire and measure the result.

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    B2B brand measurement: find out whether buyers remember the right thingNovember 10, 2026

Recent Posts

  • Customer advocacy programmes: make participation worth the customer’s time
  • The agency brief: buy a clear assignment, not a reassuring presentation
  • Marketing integration costs: the connector is only the start of the bill
  • B2B brand measurement: find out whether buyers remember the right thing
  • Content refresh strategy: fix the articles that still have a job to do
  • B2B pricing pages: help buyers understand the bill before they book the call
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